Skip to content

Building community online through promoting others’ scholarly work: A Twitter strategy

A lot of scholars who are new to Twitter ask me “can you give me a Twitter 101?” – I figured I should probably post my advice on my blog. As I’ve said before, the reason why I founded #ScholarSunday, co-founded #GetYourManuscriptOut, is that these hashtag-based community-building strategies DO work.

In a previous life, actually co-authored a book on building robust online communities (it’s an e-book) with Arieanna Schweber, so the principles I suggest here are similar to the ones we proposed in our joint work. My approach is to provide content (yes, I know, I hate that word too) that I believe will be useful to my Twitter followers. Here’s the strategy I follow:

When I wrote this Twitter thread I proceeded to do exactly what I suggested: I chose 10 blogs and pre-scheduled tweets that would promote their authors. This is the strategy I follow to avoid being on Twitter all day long. I am well aware that I appear as though I’m online all day. I am not, as my tweets below explain. I pre-schedule content then take time to reply to mentions and conversations.

There are plenty of sources for good academic blogs. I recently came across a listing.

As you can see, I use Buffer and HootSuite to preschedule content and then spend a limited amount of time responding. This enables me to do my academic work without being online all day. This is not something I have not written about. I have explained this strategy plenty of times, both on Twitter and here on my blog. Hopefully, by giving my Twitter thread a more permanent space here on my blog, people will be able to refer to it.

You can share this blog post on the following social networks by clicking on their icon.

Posted in academia.

0 Responses

Stay in touch with the conversation, subscribe to the RSS feed for comments on this post.

Some HTML is OK

or, reply to this post via trackback.